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Experiential

Lollapalooza

T-Mobile Club Magenta, Chicago, Illinois

Inspired by the reflective metallic material of Chicago’s Bean and Lollapalooza’s brand identity of stars and spirals, this cosmic lounge elevates the festival experience with prime views of the main stage.

My role

Experiential Designer + 3D Renderer + Technical Designer / Fabrication Liaison

Collaborators

Rachel
RothArt DirectorBry
CraschCreative DirectorMatt
PlaiaBrand Design LeadCeline
ToGraphic DesignerRevel
DecorFabrication

Renderings

Club Magenta exterior at nightClub Magenta exterior by day

A giant Y2K CD player with a spinning translucent magenta compact disc becomes an oversized photo backdrop for festivalgoers. At night, its chrome and brushed aluminum finishes come to life with a glowing crescent moon inside the flipped-open lid.

Explore in 3D

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Technical Drawings

Technical drawing — Front Bar — Overview

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